Context of Assignment:
The SEforALL Communications Team faces the dual
challeng...
Context of Assignment:
The SEforALL Communications Team faces the dual
challenge of, on the one hand, continuing to promote and position the
initiative, while on the other hand, evolving its brand, visual and media
strategy. A new strategic framework has been discussed by the SEforALL Advisory
Board, and subsequently several outreach, launch, and positioning activities
will take place to both frame the discussions that SEforALL intends to drive,
and to support change agents amongst SEforALL’s partners and counterparts in
their implementation efforts. Under the overall guidance of the SEforALL
Communications Director, the Speechwriter
role will draft speeches, video addresses and Oped’s as required for the
Chief Executive Officer & Special Representative of the UN
Secretary-General for SEforALL.
Objective,
Scope and Approach
The objective of this assignment of the
Speechwriter is to:
1. Follow existing
guidelines
Ensure that all speeches are based on statistics and evidence recognized as
part of the SEforALL body of evidence. All speeches must be drafted with a tone
of voice that reflects the values of the organization and is aligned to the CEO’s
style of delivery and desire to challenge audiences.
2. Provide
suggestions to the Communications team
The
speechwriter will confer with the Communications Director and the policy team
on speech concepts. The speechwriter will also work closely with the CEO to
deliver on her requirements to present key messages to influential audiences.
3. Ensure
that files are presentation-ready and proofed
The
speechwriter will ensure that all speeches have been approved by the
Communications Director, have been proofed and are ready for submission to the
CEO. Should the speech be accompanied by a PowerPoint presentation the
speechwriter will be expected to ensure that the slide deck is customized for
use in the speech.
During the assignment, the consultant will
report to the Director of Communications, SEforALL, for work undertaken within
the TOR outlined here. The speechwriter will also work closely with the Chief
Executive Officer & Special Representative of the UN Secretary-General for
SEforALL and liaise with the Chief of Staff.